February 16, 2026 – AI is everywhere these days and one forward-thinking retailer is harnessing the power of AI in its newest store format.  The Vitamin Shoppe has just opened its newest store, known as the Innovation Store, on the Upper East Side of New York City.  As reported last week in Retail & Restaurant Facility Business, “This location is the first to introduce Shoppe Advisor, The Vitamin Shoppe’s AI-powered, interactive discovery tool designed to enhance in-store education, engagement and personalization. Via a digital touchscreen, Shoppe Advisor provides instant access to detailed product information and expert-sourced wellness content, including articles and videos searchable by health goals, trends and brands. The tool also enables real-time inventory checks in stores and on www.vitaminshoppe.com.”

 

The Vitamin Shoppe operates 640 company-owned stores across the U.S. and serves customers in select Asia, South America and Central America markets through local omnichannel partners.  The Vitamin Shoppe is represented across the Greater Cincinnati, Dayton & Columbus OH markets by Andrew Feinblatt and Danielle Levi of OnSite Retail Group.  To read the full story click here: